Here’s one of the biggest mistakes new affiliate marketers make:
👉 They send traffic directly to affiliate links.
It feels logical—if the goal is sales, why not put people straight onto the product page? But here’s the reality: it almost never works.
Why? Because sales don’t happen in a single step. They happen through a journey—from awareness, to interest, to trust, to decision. If your funnel skips those steps, most people will just click away.
That’s the Funnel Problem.
A good funnel doesn’t just pitch a product. It:
✅ Captures attention (through a lead magnet or hook).
✅ Builds trust (via a welcome email sequence, blogs, or value content).
✅ Guides the decision (with stories, proof, and solutions).
✅ Makes the sale (by the time you drop the offer, it feels natural).
This is why tools and programs that provide ready-made funnels are game-changers. For example:
- GotBackup and Online Success Coaching already have built-in funnels you can plug into.
- John Thornhill’s Ambassador Program and MAP come with complete done-for-you funnels plus 350+ emails to nurture leads.
The point isn’t to shove links in front of people—it’s to walk them through a process where buying becomes the obvious next step.
If your nets are empty, it might not be your effort, your audience, or even your offer—it could be that you’re fishing without a funnel.
Tomorrow, we’ll cover The Follow-Up Problem—why most sales are lost not because of the first click, but because of what happens (or doesn’t happen) after.
Always stay teachable and keep going. If you’re serious about building your own income stream, stick with this series—you won’t regret it.
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Until Next Time,
Matt
P.S. Remember Ephesians 3:20-21
Digital Five L 